Pedal to the Metal
New Moon in Aries
Fashion’s Hottest Engine
This is the 2nd edition of Favorable Fashion Futures, the newsletter following the founding journey of Favorable, the fashion/retail tech solution to realign customers, brands, and our Planet’s resources.
Welcome to Fashion’s Cognitive, Eco-Conscious, NeuroNerd, Nature Loving, Peace Planting, Holographic Tech Party.
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The concept: Shop the Best, Forget the Rest
Pedal to the metal
The Founder’s Institute is the real deal - as founders we are pushed individually within a group method and in under 4 weeks this method has uncovered a mega functional SWOT analysis - Strengths Weaknesses, Opportunities, Threats - of the work I’ve prepared for this solution - targeted, appropriate, subtle, energising. The joys of shifting from being alone to being in this wonderful group dynamic, with top notch insight, method, and people. Bravo!
Really glad I held out to find the right match.
Really glad this is my match.
Trust the process.
New Moon ☾
No, I am not an astrologer.
Yes I am a woman, lover of nature, named Isis, and in permanent marvellous awe of the cosmic dance. It is a New Moon in Aries today, plant your intentions!
Aries is the junior of the Zodiac, the Emperor in the Tarot, ruled by Mars. The fires of passion unleashed to kick off the Zodiac’s New Year. Theology embodies natural aspects of the year’s cycle. More on this later. I told you this is a P A R T Y.
As I round up items to show you - I realised this funny story was worth sharing - the Kardashian Jenner’s latest perfume campaign is an equestrian, Cordoba hatted, woman-in-black in Jodorowsky’s El Topo, LeFawnHawk, extravaganza - in other words, my signature life.style over the past 5 years, custom-made cognac gloves included. I was donning Jean-Paul Gaultier’s Tattoo collection at age 10. In 2000 - pre-leggings and pre-uggs eg. think bell-bottoms - I was putting my pants inside the boots and creating a revolution to which my mother at the time had said it was “so J.Lo”. There’s a thing to be said for flair and desires long before they reach the horizon. Much like seeds germinating in the moist darkness before reaching the bright air. Lunar, receptive, feminine principles. Solar, active, masculine principles. Really glad for both, but I digress. Also glad for the Kardashian Jenners and the skin colored rainbow of underwear and shapewear brought to the people by Kim - and for reminding the world to work out and cherish family values.
Shots from Alejandro Jodorowsky’s El Topo. “Bury your first toy and your mother’s picture”, he tells the boy as they set off into the desert.
Having a wild imagination and being encouraged stylistically from a young age creates a funny space for self expression and self image - a highly specific intuitive relationship to style, offer, and choice. Mix in some ethics and engineering skills and here I am building a machine learner to share this acumen at scale - buy what’s best in trending now.
In light of this astro inspired reflection, behold a selection of delightful natural and sustainable pieces to enjoy as home-wear or ritual wear. Home, heart, sacred spaces that protect us.
I am so eager to tell you more about the Favorable solution - and so excited to be building it at the Founder’s Institute.
No, I did not expect my second newsletter ever to philosophise on Kim K, yet here we are. I am, nonetheless, over-the-moon to share with you one of my very very favorite maîtres à penser, Jodorowsky.
Happy Intention Planting! And Happy Shopping!
Where the Wild Things Are
Top wild finds this week:
Moon Rising - Cape 068 - what were we saying.
Moon Rising started during the pandemic to support indigenous families in the Sacred Valley of Peru. Outrageously glamorous sustainable Alpaca cape.
And just for fun - the top 2 styles trending at my very favorite brand, Free People.
Do you like these? What do you think?
Yes, please, I am eager for your feedback, thoughts and comments!